Starbucks and Recycling

We proudly get to work with many great companies, ones that share our vision of a brighter and greener future. One of these companies is Starbucks. If you know anything about Starbuck’s brand mantra it’s not only to be trendy but to be eco-responsible.

 

As stated on the company website under one of many company initiatives, Recycling and Reducing Waste

“Starbucks is committed to significantly reducing and diverting the waste our stores generate, and recycling is just one way in which we do this.

But while recycling seems like a simple, straightforward initiative, it’s actually extremely challenging. Not only are there municipal barriers to successful recycling in many cities, but it takes significant changes in behavior to get it right. One wrong item in a recycle bin can render the entire can unrecyclable to the hauler. Local municipalities, landlords, customers, baristas, and even adjacent businesses all have to work together to keep recyclable materials out of the landfill.” http://www.starbucks.com/responsibility/environment/recycling

We know how true that statement is and the challenges recycling faces to become more efficent. Today Starbucks launched a new campaign to use recyclable cups for $1 to reduce costs and waste. We applaud their efforts and are happy to be on board.

 

For more on this campaign, visit starbucks.com or http://eatocracy.cnn.com/2013/01/03/starbucks-introduces-1-reusable-cup-to-cut-down-on-waste/?hpt=hp_bn11